MODE multimodal methodologies FOR RESEARCHING DIGITAL DATA AND ENVIRONMENTS

June 10th, 2014, London Knowledge Lab

Of all cultural forms, the moving image is one of the most important in contemporary culture, and one of the most richly multimodal, combining visual design, language, music, dramatic action. The digital era has produced new forms and contexts, from Youtube to machinima. Multimodal analysis offers ways to account for all the modes in play in a given form or text, and the ways in which they work together, moving beyond conventional forms of film and television analysis which privilege filming and editing. This seminar will be of interest to students, educators, researchers and academics working with film, television and animation.

Contributors:

Andrew Burn (IOE), Theo van Leeuwen (University of Southern Denmark), John Potter (IOE), Mark Reid (British Film Institute)

PROGRAMME

9.30 Registration and coffee

10.00 Keynote: Movement and Meaning: the Rise of Animation. Professor Theo van Leeuwen, University of Southern Denmark.

11.00 Coffee

11.30 Presentation: Machinima and the Kineikonic Mode. Professor Andrew Burn, Institute of Education

12.00 Group discussion task

1.00 Lunch

2.00 Presentation: Local or Universal Aesthetics? the Cinematheque Programme. Mark Reid, British Film Institute.

2.30 Presentation: Multimodal analysis and socio-cultural frames: case studies in learner video production. Dr John Potter, Institute of Education.

3.00 Group discussion task

4.00 End.

The event is £10, please book via the online registration

For information on how the day went, click here